Starbucks Launches Peanuts Merch Collection

Starbucks partners with Peanuts to roll out a 10-piece limited-edition merchandise line themed on the Halloween classic It's the Great Pumpkin, Charlie Brown, marking the special’s 60th anniversary and launching globally on September 15.

Starbucks will launch a limited-edition merchandise collection in collaboration with Peanuts on Sept. 15, featuring characters from the Halloween special "It's the Great Pumpkin, Charlie Brown."

The collection includes 10 items such as drinkware, accessories and a plush. The merchandise will be available in participating Starbucks coffeehouses across the U.S., Canada, Latin America and the Caribbean, Europe, the Middle East, Africa and Asia Pacific markets while supplies last.

The collaboration coincides with the 60th anniversary of the Halloween special.

"The return of Pumpkin Spice Latte and 'It's the Great Pumpkin, Charlie Brown' are both enduring signs that fall has arrived," says Dana Pellicano, senior vice president, global product experience, Starbucks. "This collaboration brings those traditions together in a collection designed to celebrate the joy of the season, and we're excited to share it with our customers. The Snoopy glass cold cup is a special addition to the collection, one that is sure to become a cherished keepsake for Starbucks and Peanuts fans alike."

"Like Linus, I eagerly await the coming of The Great Pumpkin this time every year," says Lisa Silverman Meyers, senior vice president, international, Peanuts Worldwide. "And as a Pumpkin Spice Latte fan (oatmilk, whipped cream), I am so delighted to again be working with the wonderful people of Starbucks to bring this program to life."

The collection features a Snoopy glass cold cup with a Woodstock straw topper, pumpkin-colored hat and seasonal green scarf. There is a two-item per customer purchase limit for the Snoopy glass cold cup.

Other items include a stainless steel cold cup showcasing Lucy and Snoopy sharing a coffee moment, a Great Pumpkin tumbler with Snoopy and Woodstock artwork, a 24-ounce cold cup featuring Snoopy and The Great Pumpkin with fall imagery, and a 14-ounce ceramic mug that reveals a surprise Snoopy with every sip.

The collection also includes a 16-ounce stainless steel tumbler adorned with a Woodstock charm and dancing Snoopy, a Snoopy plush, bag charm, mini tote and enamel pin set.