
Industry News

Hot Wheels, Action Figures Carry Mattel Q4 Amid a Mixed Year
A big fourth quarter brought momentum that bodes well for Mattel as it kicks off a new year with fresh deals and major moments on the horizon.

Paramount and Mattel Announce Multi-Year Global Licensing Partnership for Teenage Mutant Ninja Turtles

Wildbrain CPLG appoints Marie Kopp as Vice President Asia-Pacific

Hasbro Named Global Master Toy Licensee for Harry Potter in Multi-Year Deal with Warner Bros. Discovery
Toys and games inspired by the franchise fly onto shelves next year.

Hasbro’s Chris Cocks on AI, Tariffs, and ‘A Lifetime of Play’
Inside the strategy driving diversification, faster innovation, and a collector-powered future.

NEW RESEARCH REVEALS FANDOM IS A FAMILY AFFAIR – AND BRANDS ARE MISSING A TRICK

Paramount Appoints Paul Southern as EVP of Consumer Products
The former Disney Consumer Products executive has set his sights on global expansion.

Josh D’Amaro Named Next CEO of The Walt Disney Company
Dana Walden becomes President and CCO in a newly created executive position.

Global Play, Asian Pulse
From China to ASEAN, Asia’s influence on toys, trends, and collectibles is growing — and it’s growing fast.

Video Game Spending Climbs to $60.7 Billion in 2025 as New Releases Drive Momentum
U.S. video game spending in 2025 was led by hardware, subscriptions, and major Nintendo news.

Circana Reveals 2025 Global Toy Industry Performance Award Winners
Pokémon, Hot Wheels, and The LEGO Group lead the way.

Netflix Selects Merchantwise Group for International Licensing
Merchantwise Group will develop licensing programs across Australia and New Zealand.

Warner Bros. Celebrates 25 Years of ‘Harry Potter’ Magic
The company’s anniversary plans feature exclusive products, screenings, and more.

Miraculous Corp Signs Ground Control Entertainment for First Miraculous Family Entertainment Center
The destination opens in Mall of Qatar in Spring 2026.

Bridgerton S4 Announces Fan Celebrations, New Collaborations & More with New Season of Love Campaign
The ‘Season of Love’ is upon us: unmask your fairytale and step into the world of Bridgerton through events, partnerships, and activations across the globe.

The New Baby Shark x PEPPA PIG Collaboration

Mattel Introduces ‘Barbie: Dreamscape,’ Its First Original YA Novel
Barbie defies expectations in this original young adult novel.

Bridging East and West: Fashion UK’s Strategic Vision for Global Licensing Growth

Basic Fun! Casts A Spell with New ‘Harry Potter’ Care Bears Collection
The series features two plush sizes for each Hogwarts House.

Pokémon, Natural History Museum Launch 'Pokécology' Pop-Up with Exclusive Trading Card
The collaboration features themed merchandise and an oversize Pikachu promo card available at U.K. retailers.