Industry News

How Licensing Redefined Culture and Commerce: License Global’s 2025 Year in Review

Landmark deals, surprise hits and unlikely collaborations have made an indelible mark on brand licensing in 2025.

This Week in Video Games: Nintendo Delivers Major Releases While SEGA and Miraculous Announce Collabs

New games and experiences debut across consoles and mobile.

Fantawild Animation Secures Prestigious Award and Major Distribution Deal in Southeast Asia

Disney and OpenAI Reveal Landmark Agreement

The three-year licensing deal allows fans to generate short AI videos featuring more than 200 Disney, Marvel, Pixar, and Star Wars characters.

Netflix to Acquire Warner Bros.

Transaction brings together the entertainment company’s current and archive film and television franchises with the streaming service.

Fashion Licensing at a Crossroads: How Brands Build Empires Beyond the Runway

The 2025 Fashion Licensing Summit in New York on November 12, organized by Licensing International, revealed strategies for entertainment properties, designers, and brands to expand globally via partnerships, technology, and storytelling.

Just Announced: Mr. Men Little Miss feature film

PUMA Premieres Sesame Street X Care Bears Capsule Collection

The crossover features apparel and accessories starring the classic characters.

MINISO LANDS Opens in Sydney

MINISO LAND Sydney is now Australia's largest and most premium store.

Millimages Announces New Season of 'Molang YouTuber,' Launches 'Molang:' Match'n Munch'

The new mobile puzzle game sees Molang and Piu Piu match ingredients to recreate recipes.

CAA Acquires Brand Licensing Agency Beanstalk

The company works with major brands (its clients include Kellogg's, P&G and Audi) to develop consumer products and experiences that expand their brands.

BBC Studios Announces 'Bluey'-Themed Christmas Activation

"Bluey’s Aussie Christmas" will include a huge Christmas tree inspired by the "Bluey" episode "Verandah Santa."

Finsbury Food Group Launches 'Wicked' Celebration Cake

The half-and-half design celebrates the two characters at the heart of "Wicked: For Good," with half the cake iced in green for Elphaba and half in pink for Glinda.

The Op Games Launches Monopoly: Wu-Tang Clan Edition

Influential rap brand comes to the tabletop in this new board game, allowing fans to immerse themselves in the group's most transformative music moments.

Polly Pocket Makes Nadine Ghosn’s Fine Jewelry Debut

Coffee mate Launches ‘Harry Potter’ Butterbeer Creamers and Cold Foam

Butterbeer coffee products to hit U.S. retailers nationwide in January.

Universal to Launch New Online Store

The new site transforms the guest experience, offering exclusive merchandise and personalized products.

Pop Mart Opens First Minnesota Store at Mall of America This Saturday

The new store features fan-favorite characters, and need a ticket to get in at openning day.

Samsung Art Store and Museum of Fine Arts Launch a New Collection

Samsung Art Store has announced it is partnering with the Museum of Fine Arts, Boston (MFA), to launch a curated collection that coincides with the museum’s new exhibition, Of Light and Air: Winslow Homer in Watercolor. For the first time, a Samsung Art Store collection will debut select works from a museum exhibition at the same time as a physical museum exhibition, allowing art enthusiasts to experience the works both in-gallery and at home.

Netflix Goes Golden Forging ‘Kpop Demon Hunters’ Master Toy Partnerships with Mattel and Hasbro

Netflix has announced that Mattel Inc. and Hasbro, Inc. have each been named a global co-master toy licensee for KPop Demon Hunters.