Exclusive sponsored by LIMA, China Licensing Expo is the largest professional licensing-focused exhibition in Asia. Hasbro, Mattel, HIT and LF Asia etc, and over 650 premier brands and properties converged on the show 2014 to prospect their licensing business in China and Asia.


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    1. Charles M. Riotto   President

      LIMA

    China Licensing Expo is now the exclusive show supported by us, the International Licensing Industry Merchandisers' Association (LIMA) in mainland China. We saw an increasing numbers of our internati ...
    1. Frank ZHU   Vice President

      Oriental DreamWorks

    It is the first time that Oriental DreamWorks joined in China Licensing Expo, and we are happy to choose this show as our first station to develop Chinese market. It's turned out to be a very success ...
    1. Jeff Wang   Country Manager

      China, Mattel Barbie (Shanghai) Trading Co., Ltd.

    As the regular customer of this show, we appreciate that this platform brings our brands Barbie & Thomas and Friends a very fast growth in Chinese market. We witnessed the breathtaking pace devel ...
Fair Report

    Licensees and retailers doubled last year, driven by the growing needs for licensed products...  CLICK!

Major Exhibits
  • Cartoon & Animation
  • Sports & Lifestyle
  • Art & Design
  • Corporate/Brand
  • Fashion & Entertainment
  • Online Games
  • Celebrity & Collegiate
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