Hasbro Unveils Transformers and Scooby-Doo Collaborative Action Figure Set
7.18.2026, 12:00:00 AM
432
Home /Media Center / Press Release / Hasbro Unveils Transformers and Scooby-Doo Collaborative Action Figure Set
7.18.2026, 12:00:00 AM
432
Hasbro has unveiled the new “Transformers” x “Scooby-Doo” Mysterious Prime and Automutt action figure set, inspired by the Scooby-Doo franchise and its characters.
The six-inch-scale Mysterious Prime figure converts from robot to Mystery Machine-inspired van mode in 19 steps and includes four swappable heads based on Shaggy, Fred, Daphne and Velma. Automutt converts between a Scooby-Doo-inspired dog and a box of Scooby Snacks in six steps. This Transformers toy set comes with camera and flashlight accessories that the robot can hold as well as orange and green ascots to represent Fred and Daphne's preferred adornment.
Pre-orders for the action figure set have begun on Hasbro Pulse and other participating retailers.
Recommendation
Mattel Spotlights ‘Barbie in the Nutcracker’ with 25th Anniversary Celebration
Mattel celebrates the 25th anniversary of "Barbie in the Nutcracker" with a new TV special on Netflix, a classic film re-release, and a new toy collection, honoring the enduring magic of dance and storytelling.
Starbucks Launches Peanuts Merch Collection
Starbucks partners with Peanuts to roll out a 10-piece limited-edition merchandise line themed on the Halloween classic *It's the Great Pumpkin, Charlie Brown*, marking the special’s 60th anniversary and launching globally on September 15.
Minecraft Continues Global Consumer Products Growth with New Partnerships and Expanding Licensing Program
The Hey Dude x Minecraft footwear collection brings playful Minecraft designs to both kids and adults and has delivered strong sell-through.
Jazwares & Sanrio to expand Hello Kitty And Friends range to EMEA
Jazwares has announced a licensing agreement with Sanrio GmbH.