Home /Media Center / Press Release / Dr. Squatch Releases FIFA World Cup Soap

Dr. Squatch Releases FIFA World Cup Soap

6.12.2026, 12:00:00 AM

473

Dr. Squatch, a natural men's personal care brand in the U.S., is an official sponsor of the FIFA World Cup 2026, marking the brand's first major global sports sponsorship.

To kick off the partnership, Dr. Squatch is releasing Golden Glory, a limited-edition bar soap and launching a sweepstakes offering fans a chance to win tickets to the FIFA World Cup 2026 Final in New York City on July 19.

Disney Bets Big on 'Spider-Man: Brand New Day' with Expanded Licensing Push

This rollout keeps audiences engaged while giving retail partners multiple opportunities to drive traffic and sales through product reveals, video content and influencer collaborations.

Recommendation

ESA, Pokémon Team Up for World Space Week
The European Space Agency (ESA) and The Pokémon Company International (TPCi) will collaboratively celebrate World Space Week from Oct. 4 to 10.
Hasbro Announces New ‘My Little Pony: Forever Friendship’ Animated Series and Single
Hasbro has unveiled “My Little Pony: Forever Friendship,” a new YouTube animated series.
Omens Studios Expand Kids' Franchises
Omens Studios is launching a new “Leo the Wildlife Ranger” e-commerce store which will feature storybooks, activity books and merchandise. Further product ranges, including apparel, bags, stickers and plush, are planned for Q4 2026.
Spin Master Returns to Profit as PAW Patrol, Monster Jam Fuel Q2 Toy Growth
Spin Master returned to the black in the second quarter as higher toy shipments, improved cash generation, and a sizable tariff refund helped reverse last year’s losses.