Since its establishment in 2014, HY MEDIA (Huanying Times) has developed into a company with film promotion and IP incubation & operation as its core. The company's core business is jointly supported by content copyright acquisition, copyright introduction, content distribution, and commercialization development. The company has released nearly 100 domestic and international films. At present, it focuses on cooperation plans such as operation and management, promotion & marketing, and commercial development of film & television works and domestic & foreign IPs. Based on IP, we build a full-chain commercial operation ecosystem, provide end-to-end integrated service solutions, create an integrated service platform, and jointly explore the diversified presentation of IP forms and the unlimited potential of commercial value with partners.